Advertise to only the most qualified audiences

How does Subletter's advanced verification system work?

Our advanced verification system relies on several key criteria to ensure that the newsletters you sponsor are legitimate and effective:

• Audience engagement: We analyze engagement metrics, including open and click-through rates, to ensure that subscribers are genuinely interested in the newsletter content.

• Content quality: We evaluate the relevance and quality of the content to ensure it meets readers' expectations and aligns with your campaign goals.

• Subscriber authenticity: Our algorithms verify that the subscriber list is made up of real people and not fake accounts or bots. This includes analyzing spam reports and other authenticity indicators.

• Ongoing verification: To ensure the newsletter remains reliable, our system performs regular checks over time. We monitor performance metrics to ensure the quality remains consistent.
  

What is the goal of this verification?

The goal of our verification system is to ensure that you're investing in newsletters with a qualified audience likely to deliver the expected results. It helps you choose the best newsletters with the right audience to meet your advertising campaign objectives.